Taxi Advertising in Glasgow
Discerning, engaged, and tapped into their local community.
The Glasgow Taxi audience offers plenty of opportunities for brands looking to penetrate an educated market of 1.85 million Glaswegians.
The Glasgow Audience
Cultural
Two-thirds are happy to spend the money supporting local art performances
Discerning
Engaged
Glasgow Audience Profiles, YouGov
A Snapshot of Glasgow
1.85 million population in greater Glasgow
Glasgow City Region
Nearly 50% have an equivalent level 4 qualification
Invest in Glasgow
Unemployment continues to fall year on year
Invest in Glasgow
Supersides
Superside Taxis provide a powerful broadcast advertising option to reinforce your brand’s messaging to affluent audiences. They dominate urban centres with outstanding reach and frequency.
Liveries
Liveries offer value and impact for both long-term campaigns and branded events, enhancing brand recall and engagement.
Measurement Offerings
Ubiquitous uses industry-benchmark tools to provide you with the whole picture, not just a frame.
Pre Campaign
YouGov and Route data gives you an idea of what your audience thinks, feels, and how they behave
During Your Campaign
Posting reports, together with proof of posting, keep you updated on your campaign from start to finish
Post Campaign
We use Attest research for campaign results. Data that helps paint a deeper picture of your campaign.
High Recall
Those interested were more likely to recall the ad
Frequency
The same person was found to see the same ad 6 times
Brand Positivity
Those who saw the ad were more likely to show positivity towards the brand
Action Taken
Those who saw the ad were more likely to act
Case Studies
